After the red star, chengoverlord shouldered the remaining power of the tripod and looked at the old traces of the Six Dynasties with the water, creating new electricity for people;
It's a beautiful painting, full of the heroic spirit of gale song. It's a busy guest in Shenzhou. It's not a great achievement.
——Leader
The first generation and the second generation tied up with the central enterprises
Zhu Gongshan is a descendant of the old Red Army in Northern Jiangsu Province. He was born in Donggou Town, Funing County, Yancheng City, Jiangsu Province in February 1958, ranking the third in his family. Graduated from Nanjing Electric Power School in 1981, majoring in electrical automation. Before 1990, Zhu Gongshan worked in his hometown as a salesman. With the deepening of reform and opening up and his own increasingly rich experience in life, Zhu Gongshan can no longer be satisfied with his comfortable life in his hometown. After resigning the post of factory director from the automation complete equipment factory of Jiangsu Yancheng Light Industry Bureau and going to the sea for business, it became a major turning point in his life. With their own deep understanding of the direction of national policy, looking for projects in the mainland as a foreign businessman, their life trajectory began to soar.
In 1996, the first project of Zhu Gongshan, a professional in electric power, was to build a thermal power plant in Taicang, which was jointly invested and established by Hong Kong xinhaikang Aviation Investment Co., Ltd. The major shareholder of the latter is "Hong Kong Ronggao Trading Co., Ltd." a wholly-owned subsidiary of Poly Group, which is also the name of poly GCL. Zhu Gongshan got the chance to join hands with Poly Group, a state-owned enterprise. However, the first thermal power plant project was forced to shut down due to capital problems, which led to Zhu Gongshan's deep thinking and attention on capital and capital problems since then.
Twenty year layout
After the foundation of the first home appliance factory was formally established on November 18, 1996, Zhu Gongshan got through the contact between Jiangsu and Zhejiang in a short time by virtue of his knowledge of the rules within the system and the business opportunities brought by the lack of thermal power installation in China at that time. In the following ten years, among the five major power groups, Zhu Gongshan has frantically arranged more than 20 power stations in Suzhou, Huzhou and other places in Jiangsu and Zhejiang, and derived a variety of power generation forms such as cogeneration, garbage power generation and biomass energy, which is known as the "private power king".
After China's entry into WTO at the end of 2001, a series of new economic growth and market changes have brought great impact on Zhu Gongshan. Zhu Gongshan consciously expands his new knowledge field in improving his own connection with the world. In 2005, Zhu Gongshan received his Ph.D. in Business Administration from Billy chin National University in the Philippines. At the same time, the development of enterprises also makes Zhu Gongshan feel as if he has entered a bottleneck period. Preparing for a rainy day and looking for new projects have become another priority. The new energy industry, which has a strong connection with its well-known field and is booming, has entered his vision.
In 2006, Zhu Gongshan decided to enter the polysilicon raw material industry, the upstream with the highest threshold of photovoltaic industry, after the preliminary conception and planning. Zhu Gongshan, a forthright man, invested 7 billion yuan to establish Jiangsu Zhongneng Silicon Technology Development Co., Ltd. (hereinafter referred to as Jiangsu Zhongneng). At that time, domestic photovoltaic enterprises were intensively listed overseas. The reason why Zhu Gongshan was different from Wuxi Suntech and Tianwei Yingli entering the upstream was because of the consideration of market competition, and Zhu Gongshan dared to bet. Others say that he is too adventurous. Although he has some strength by virtue of more than ten years of experience in the power industry, it is also surprising to choose the upstream polysilicon raw material field which was the most difficult at that time as the entry point. At that time, as the upstream of photovoltaic industry, polysilicon had been monopolized by European and American companies for decades. Some people in the industry think Zhu Gongshan is anti cyclical and paranoid, but facts prove his unique vision. Zhu Gongshan's confidence in his strong management and control ability can be seen.
We should focus on new business and consolidate old business. In 2007, Zhu Gongshan launched a massive effort to integrate the more than ten home appliance factories, IPO them in the Hong Kong capital market, and use the raised funds to acquire the rights and interests of power plants. In this way, the power Kingdom built by Zhu Gongshan is in its infancy. At this time, Zhu Gongshan, who has a special interest in the layout of the power industry chain, just began to show his edge.
3. From "private power king" to new energy giant
In June 2006, the first polysilicon production line with a capacity of 1500 tons was started in Jiangsu Zhongneng, and was put into operation in September 2007. Since entering the polysilicon industry in 2006, the price of polysilicon has risen all the way, and the solar industry has entered a high-speed development period. In 2007, the price of polysilicon exceeded $300 / kg, and the gross profit margin of Jiangsu Zhongneng was as high as 70%. The super high gross profit makes GCL taste the sweetness, and China can obtain a large amount of development funds. Since then, the rise of Jiangsu Zhongneng, the global polysilicon market pattern has changed, and the balance began to favor this new rising upstart. But Zhu Gongshan is not satisfied. He wants to increase production capacity with the fastest speed. Later, Jiangsu Zhongneng didn't take the opportunity to make a huge cash profit of $500 / kg, but chose to sign an 8-year long-term contract with customers with a much smaller profit. The contract price was 40% - 50% lower than the spot price. According to the accounts, Zhu Gongshan made a profit of more than 10 billion yuan.
In the financial crisis of 2008, the industry relying on government financial subsidies went into a downturn, polysilicon prices fell all the way, polysilicon prices have fallen below $100, and photovoltaic industry is full of sorrow. Thanks to Zhu Gongshan's "long order" strategy, it has laid a solid and beautiful foundation for Jiangsu Zhongneng to expand production in the financial crisis. Zhu Gongshan, who has sufficient cash flow, decided to expand the production of China energy silicon industry, with the production capacity climbing from 3000 tons to 18000 tons,